Raymond Mathias
Business Development Manager, Canada
An industry expert with more than 20 years in the field of international tourism marketing, Raymond Mathias plays a critical role in working with the Global Marketing Management team in the development and execution of strategy and marketing plans for the Canadian market. He leads the team and oversees all aspects of marketing, sales, advertising, public relations and social media outreach designed to grow Canadian visitation to the Cayman Islands.
Previous to joining the CIDOT team in Canada, he was Director, International Marketing at the Ontario Tourism Marketing Partnership Corporation (OTMPC) and oversaw activities including consumer marketing, travel trade and media relations in ten key markets around the world. During his tenure with OTMPC, Mr. Mathias successfully delivered an integrated marketing campaign in China to generate awareness of Ontario in one of the most globally competitive marketplaces.
His distinguished travel career also included serving as the Marketing Manager at VisitBritain Canada that benefited the destination with two years of record visitation from Canada to Britain. The VisitBritain office was also voted ÍšNumber One Tourist Board in Canada by travel agents and ÍšNumber One Office for Return on Investment. Mr. Mathias has also functioned as the Marketing Manager USA for Visit Wales in New York and was a World Showcase Fellowship Ambassador for the Walt Disney Company at EPCOT Center in Orlando, Florida.